A winning streak can inflate the price, turning a good team matchup into a less...

https://www.list-bookmarks.win/sometimes-a-winning-streak-can-push-odds-way-too-far-when-a-good-team-runs

A winning streak can inflate the price, turning a good team matchup into a less attractive bet. For example, a +130 opener on a solid side might shift to -140 as momentum builds. The smart move is spotting when value slips away despite strong form.