Changing your SaaS pricing can boost revenue but might also lower conversions....
https://hectorraaz187.lowescouponn.com/how-to-run-a-pricing-committee-like-a-sequential-expert-panel
Changing your SaaS pricing can boost revenue but might also lower conversions. One company saw a 31% drop in conversions but a 22% lift in revenue, revealing the tradeoff many teams face