Procurement teams treat your vendor reputation as a high-stakes screening...

https://www.fastbookmarks.win/your-vendor-reputation-isn-t-just-about-vanity-metrics-it-s-a-silent

Procurement teams treat your vendor reputation as a high-stakes screening filter long before they ever agree to a meeting. They scan G2 and LinkedIn to validate your claims because they need to mitigate risk early in the sales cycle