When SaaS companies raise prices, conversions can drop—sometimes by as much as...

https://lima-wiki.win/index.php/What_Is_a_Safe_Sample_Size_for_a_Pricing_A/B_Test%3F

When SaaS companies raise prices, conversions can drop—sometimes by as much as 31%. But the extra revenue from fewer, higher-paying customers often leads to a net gain—around 22% more in total revenue